The agreement
These Terms of Service (the “Terms”) are a binding agreement between you and Persona Kit (“Persona Kit”, “we”, “us”) covering your use of persona-kit.com and the services offered through it (the “Service”). By creating an account or using the Service you accept these Terms. If you are accepting on behalf of an organization, you represent that you have authority to bind it.
Our Privacy Policy and Cookie Policy are part of these Terms.
Accounts
You must be at least 16 years old to use the Service. You are responsible for the accuracy of your account information, for keeping your credentials secure, and for everything that happens under your account. Tell us promptly at [email protected] if you suspect unauthorised access.
Accounts may be organised into organizations with multiple members. An organization owner or admin controls billing and can manage personas belonging to that organization. If you join an organization, its administrators can see and manage the personas within it.
Acceptable use
Persona Kit exists to help you keep separate online identities separate — for privacy, research, testing, and legitimate compartmentalisation. It is not a tool for deceiving people to their detriment, and the following are prohibited.
- Fraud and impersonation. Using a persona to impersonate a real person or organization, to obtain money, credit, goods, or services by deception, or to commit or facilitate identity theft.
- Unlawful identity documents. Using persona identity fields to construct or apply for government identification, financial accounts, or credit under a false identity. The identity fields in a persona are for organising your own information and for testing — not for defrauding a verification process.
- Circumventing security. Using personas or proxies to evade bans, rate limits, authentication, or access controls on systems you are not authorised to access.
- Harassment and abuse. Using the Service to harass, stalk, threaten, or abuse anyone, or to distribute malware, spam, or unlawful content.
- Infringement. Uploading content you have no right to use, including images of real people used without their permission.
- Interference. Probing, overloading, or disrupting the Service or its infrastructure, reverse-engineering it, or reselling it without our written agreement.
You are responsible for complying with the law where you are. Some jurisdictions restrict pseudonymous accounts on particular platforms; using a persona somewhere its operator forbids may breach that operator’s terms even where it is lawful.
Your content
You retain ownership of everything you put into the Service — persona details, images you upload, notes, and configurations. You grant us a limited, worldwide, non-exclusive licence to host, store, transmit, display, and process that content solely to operate and improve the Service for you. This licence ends when you delete the content or your account, except for copies retained briefly in backups.
We do not use your content to train machine learning models. Where you use the AI image feature, the prompt describing your persona is sent to OpenAI to produce the image; the resulting image is yours.
You are responsible for having the rights to any content you upload, and for the lawfulness of the identity information you record.
Persona email
Personas may be given an inbox or a forwarding address. Email is provided as a convenience for receiving messages sent to a persona, and comes with limits you should plan around.
- On the Free plan, received messages are automatically deleted after 7 days. On Pro, messages are retained until you delete them.
- Persona inboxes are not a substitute for a real email provider. Do not use them for anything you cannot afford to lose, and do not rely on them for account recovery on services that matter to you.
- We may refuse or discard mail that is spam, malicious, or that threatens the deliverability of the Service.
- Persona addresses may not be used to send unsolicited bulk mail.
- Inbound mail is capped per persona (100 messages per 30 days on Free, 1000 on Pro, with a daily ceiling on each). Messages past the cap are recorded with their sender, subject, and time, but their contents are not kept.
How long a persona address lasts
There is no fixed term on a persona address and no countdown running against one you are using. A persona you keep using keeps its address. What follows is the complete set of circumstances in which an address stops working, and we would rather state them plainly here than imply a promise we cannot keep.
- Inactivity (Free). If a Free persona goes 365 days with no activity at all, its address stops receiving mail. Opening the persona, launching a session, receiving a message, or simply signing in to your account all count as activity and reset the clock. We email you 30 days before this happens. Nothing is deleted — the persona and its history remain, and reactivating it restores the address. Paid plans have no inactivity expiry.
- Lapsed subscription. Ending a paid plan can leave you with more personas than the Free plan allows. Those personas — and their addresses — keep working for 30 days, and we email you when the window opens. After it, the excess is archived, newest first; personas within the Free allowance are never touched and keep their addresses. Archiving deletes nothing, and re-subscribing within 90 days of the lapse restores them and their addresses automatically. After that they stay archived and you can restore them yourself.
- Retiring a domain. We may stop using an email domain — because a registration ends, a domain’s reputation is damaged by others, or a provider changes. If we retire a domain you have addresses on, we will give you at least 60 days’ notice on a paid plan and 30 days on Free, tell you the replacement address, and keep forwarding from the old address for the notice period. We cannot guarantee any particular domain indefinitely, and no provider in this category does.
- Terms violations. An address used in breach of the acceptable use section above may be suspended immediately and without notice, and we are under no obligation to restore it.
Plans and billing
Free. 3 personas at no cost, with 7-day email retention. No card required.
Pro. $7 per month, which includes 3 personas, plus $1 per month for each additional active persona. The per-persona charge is metered: we report your current active-persona count to Stripe, and you are billed for what you actually have. Archived personas do not count toward the metered charge.
Fees are in US dollars and exclusive of any taxes, which you are responsible for. Payment is processed by Stripe; by subscribing you also accept Stripe’s terms. Subscriptions renew automatically each month until cancelled. Charges appear on your statement as PERSONAKIT PRO.
We may change prices. For existing subscribers we will give at least 30 days’ notice by email before a change takes effect, and you may cancel before then if you do not accept it.
Cancellation and refunds
You can cancel at any time from the billing settings in your dashboard, which opens the Stripe customer portal. Cancellation takes effect at the end of the billing period you have already paid for — you keep Pro until then, and are not charged again.
When a subscription ends, your account reverts to the Free plan and its limits apply. If you have more than 3 personas at that point, existing personas are not deleted, but you will not be able to create new ones until you are under the limit, and 7-day email retention resumes.
Payments are generally non-refundable, and we do not refund partial months. If you believe you were charged in error, contact [email protected] and we will look at it in good faith. Nothing here limits refund rights you have under mandatory consumer law.
Availability and changes
We aim to keep the Service available but do not guarantee uninterrupted operation. We may add, change, or remove features. If we discontinue a feature you depend on, or the Service as a whole, we will give reasonable notice and an opportunity to export your data.
Suspension and termination
You may stop using the Service and delete your account at any time. We may suspend or terminate an account that breaches these Terms, that we reasonably believe is being used unlawfully, or that creates risk or legal exposure for us or other users. Where circumstances allow, we will warn you first and give you a chance to fix the problem.
On termination, your right to use the Service ends. We will delete your data in accordance with the retention periods in the Privacy Policy. Provisions that by their nature should survive — content ownership, disclaimers, liability limits, indemnification, and governing law — survive termination.
Disclaimer of warranties
The Service is provided “as is” and “as available”, without warranties of any kind, whether express, implied, or statutory, including any implied warranties of merchantability, fitness for a particular purpose, title, and non-infringement. We do not warrant that the Service will be uninterrupted, secure, or error-free, that email will always be delivered, or that persona isolation will defeat any particular tracking or identification technique.
Some jurisdictions do not allow the exclusion of implied warranties, so parts of this section may not apply to you.
Limitation of liability
To the maximum extent permitted by law, neither party is liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, revenue, data, or goodwill, even if advised of the possibility.
Our total aggregate liability arising out of or relating to these Terms or the Service is limited to the greater of (a) the amount you paid us in the twelve months before the event giving rise to the claim, or (b) one hundred US dollars.
These limits do not apply to liability that cannot be excluded by law, including for death or personal injury caused by negligence, or for fraud.
Indemnification
You will indemnify and hold us harmless from any claim, demand, loss, or expense (including reasonable legal fees) arising from your content, your use of the Service, or your breach of these Terms or of applicable law.
Governing law
These Terms are governed by the laws of the Commonwealth of Virginia, United States, without regard to its conflict-of-laws rules. The exclusive venue for any dispute is the state and federal courts located in Virginia, and both parties consent to personal jurisdiction there. If you are a consumer, this does not deprive you of the protection of mandatory laws of your country of residence.
If any provision of these Terms is held unenforceable, the rest remain in effect. Our failure to enforce a provision is not a waiver of it. You may not assign these Terms without our consent; we may assign them in connection with a merger or sale of assets.
Changes to these terms
We may update these Terms. We will update the date at the top of this page, and for material changes we will notify account holders by email at least 30 days before they take effect. Continuing to use the Service after that means you accept the new Terms; if you do not, cancel before they take effect.
Contact
Questions about these Terms: [email protected].